background of the company meaning in Chinese

公司背景

Examples

This essay reviewed the background of the company , introduces the basic situation and competition of renrenle , and it makes a clear analysis on marketing by applying modern marketing theory and methodology
本论文从背景资料入手，介绍人人乐的基本情况和面临的挑战，科学地应用现代市场营销的基本理论和分析工具，进行了营销现状分析。
As a strategy study this essay reviewed the background of the company , analyzed its basic situation in the early time and its operational performance , some management problem are listed in the essay , the key difficulties , the company faced are highlighted , after a science result analysis through the enterprise diagnosis , the root reasons are identified , the theoretically solutions and procedures are provided , combined with market researching macro and micro environment analysis , based on these analysis , a long term plan and objective is formed . the refrigerator is segmented , and the target segment is identified . finally , a 4p strategy included product , price , channel , and promotion is formed , taking into consideration of past success , the assurance system included human resource , organization etc and deeply studied
作为系统的营销战略，本文从松下冷机的背景资料分析入手，详细描述了公司成立以来的基本状况和经营业绩，以及经营管理中出现的一些问题和现象，列出面临的问题，在通过科学的诊断手段，找出问题的实质，并从理论的角度提出解决问题的程序和方法，然后结合宏观和微观环境的分析，对国内冰箱市场进行细分，确定目标市场，根据己确定的目标市场，以4p策略为主，提出包括产品，价格，渠道和促销环节的系统营销策略，结合公司的实际情况，从组织，人力资源等方面提出了公司战略的保障体系，以保证公司整体战略的顺利实施。
The most urgent and important thing for the kodak health imaging in china is that how to make a channel - design decisions to maintain the growth of analog product at 20 % and meet the target of the digital product in 2003 . in the analysis , base on the analysis of the background of the company , the market forecast , the needs of the distributors , the customers , the author put forward several channel proposals . and then the author analyses the proposals and decide the best channel to achieve the goal : the equipment distributors and the film distributors to develop the big and middle hospitals together , the equipment distributors and the medicine company or other small hospitals distributors to develop small hospitals together
在案例分析中，作者对柯达公司的背景及现状进行了分析，对市场前景进行了预测，并对分销商、医院的需求以及医院病人的最终需求进行分析，再对各个中间商进行优劣分析，确定出几个分销渠道备选方案，并对其逐一进行分析，最后确定最佳的分销渠道方案：即由设备分销商与胶片分销商共同开发大中型医院，设备分销商与当地医药公司或医院固定分销商共同开发偏远地区小型医院市场。

background of the company meaning in Chinese

Examples

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